The 18th season of IPL 2025 is over and this time the magic of cricket was not only limited to the field, but also worked well in the restaurant and food delivery business.
These exciting matches that went on till late night led to a tremendous increase of up to 20% in food delivery.
Fun of the match, taste of food
While the storm of bat and ball was going on in the stadium, people were stuck in front of the TV screen in their homes. There was a line of orders for pizza, burger, biryani and cold drinks.
Especially in big cities like Delhi, Mumbai and Bengaluru, restaurants and food delivery platforms were flooded with orders. Many restaurants launched “IPL Special” menus, which had cricket-themed snacks and drinks with discounts.
Orders on apps like Zomato and Swiggy saw a significant jump, especially when there were occasions like big matches or finals.
Why did the food business grow?
IPL 2025 had a record number of spectators. There was a crowd in the stadium, but the trend of watching the match in a group with friends at home was also in full swing. People were ordering chicken wings, nachos, fries and cold drinks till late night.
Restaurants say that business this season was as great as in previous years. Some food chains like Domino’s and Pizza Hut reported that their orders increased by 15-20% on match days.
Especially the young crowd doubled the fun of cricket by ordering online.
Many restaurants arranged live screenings, so that customers could enjoy the match while eating. Along with this, special “match day deals” and combo offers also attracted customers a lot.
In cities like Mumbai and Chennai, special IPL themed decorations and menus were seen in restaurants. During this time, from local dhabas to big food chains, everyone took advantage of this cricket fever.
Amazing connection between cricket and food
IPL 2025 proved that cricket is not just a game, but an opportunity that also boosts business. The food industry earned a lot this season and customers also enjoyed cricket with their favorite food.
Similar fun will be seen in the next IPL season as well, just be ready to order your favorite snacks.
